Gena heads up a very accomplished and tenured team of operations and client service individuals.  She has been in the banking industry for 35 years, wearing a variety of hats including loan secretary, lending, business banking, investment advisor & branch manager on the retail banking side.  She transitioned to the Trust/Investment world 17 years ago, and has been head of Trust Operations for the past 13 years (8 years at Integrity).

Gena has a degree in Business Administration with emphasis in Finance and Banking from Buena Vista University in Storm Lake, Iowa. She also holds the designation of CTOP (Certified Trust Operations Professional) and CFIRS (Certified Fiduciary and Investment Risk Specialist) from Cannon Financial Institute.

Gena is married and has four grown children, and two grandchildren. She and her husband, Craig, love to travel, and spend time with their family and friends.